Mantra
Do Good
These two simple words are what we live and breath each day. We challenge ourselves to Do Good Work, to work with Good People, to hire Good Employees and to do Good Things for our community.
Story
Good Work Marketing and Design was born in 2006 just after Hurricane Katrina. Matt Wang and Summer White, the company founders, took a look around New Orleans and realized that they could really make a difference. They just knew that the city would soon be bustling with young entrepreneurs and returning business owners and they wanted to help.
From a humble beginning with one main client, Good Work Marketing has grown to serve hundreds of small, medium and emerging businesses. By striving to Do Good by each client and have a little fun at the same time, Good Work Marketing continues to grow mainly by word of mouth referrals.
Clients
We’re an energetic firm that enjoys helping “emerging businesses”, which is our fancy way of grouping entrepreneurs and start-ups. We also love teaming up with marketing directors who have big ideas. We even work with what most people would call “competitors” to offer better and more well rounded solutions to their clients. We’re not picky really, but just require that our clients have an open mind and an enthusiasm for what they are doing.
Smiley Culture
Do you remember when you were in grade school and received that sought after smiley face on your book report? Well, that’s the same end result that we strive to achieve for each project, client, and business relationships.
Good Work refuses to build campaigns around fear, hatred and negativity. We have a smiley-face as a logo for heaven’s sake, so please don’t request a “Do you know where your kids are?” campaign from us. We won’t do it.
In our minds, marketing is a long-term effort and campaigns based on fear, are temporary at best. Successful marketing builds the relationship between your brand and the consumer. Building that relationship successfully and profitably means making your customers feel good about your company, feel great about doing business with you and feel connected to your product or service.
